The Chatbot Revolution is Here
Email and phone-based customer service interactions are often frustrating and full of terrible elevator music. Are chatbots here to save us?
The Content Strategist
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Snapchat’s Identity Crisis Will Force Brands and Publishers to Play the Waiting Game
Until Snapchat lands on an identity and offers a solid distribution product, advertisers should hold off on making a commitment.
Facebook’s Algorithm Is Apocalyptic for Brands, Publishers, Users, and Facebook Itself
I usually balk at predictions about Facebook's demise, but the latest algorithm change has huge consequences that could hurt everyone involved.
Studying the Hidden World of Dark Social Engagement
We'd like to think that what we choose to share is a reflection of who we are, but it's not that simple.
Does Facebook Have a Liberal or Conservative Bias? And Answers to Other Big Social Media Questions
Facebook, Twitter, LinkedIn, and Pinterest each have a certain reputation. According to the latest social engagement data, they're not all as accurate as we think.
Quiz: How Much Do You Know About Facebook?
Could you be the world's greatest social media manager?
2 Reasons Facebook’s Latest Algorithm Change Will Impact Marketers
Facebook can still take marketers where they want to go, but after recent algorithm changes, they just won't be able to get there on their own terms.
Facebook, Friend or Foe? The Financial Times’ Lexi Jarman Weighs In
For years, publishers and brands have had a contentious relationship with Facebook. Is that ever going to change?
How Facebook Could Force Brands to Pivot to Video
Lights, camera, pivot.