Every Minute, the Internet Goes Through an Incredible Amount of Content
A new graphic shows just how much competition there is for attention across the major platforms that dominate the internet.
The Content Strategist
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How Google and Apple Are Using ‘Privacy’ to Kill Ad Tech
Google, Apple, and other tech giants have targeted ad tech for disruption. And when they set their sites on a target, they rarely miss.
Why Content Strategists Take Social Shares Seriously (And You Should Too)
No magic amount of social shares will put your content in the spotlight, but making your stories are easily sharable will help your audience grow.
The Destruction of Silicon Valley, and 4 Other Stories We Loved in April
In our roundup of marketing, media, and tech stories from April, our staff looks at Silicon Valley struggles, the newest social media movement, and more.
Capitol Hill’s Filter Bubble: Most Americans Believe Social Media Impacts Public Policy
Facebook and Twitter don't consider themselves arbiters of truth, but most U.S. internet users believe social media is influencing political decisions.
Survey: Brands Aren’t Ready to Commit to Native Publishing
Native publishing was supposed to revolutionize digital content. But after years of hot takes and hand-wringing, it's become more of a dud.
5 Experts Share Their Top Advice for Creating VR Content
As virtual reality hardware becomes more accessible, there are new opportunities for small businesses to create VR content audiences care about.
Facebook’s Booming Ad Business Is Only Getting Bigger
Facebook already laps its competition when it comes to ad revenue. That gap is about to widen.
Video Measurement Is Broken. Here’s How to Fix It
Before video content can take over the internet, publishers and marketers need to figure out how to measure their success on different platforms.