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The Content Strategist
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buzzfeed
Content Marketing in the Media Apocalypse
By
Joe Lazer
The Storytelling Strategy That BuzzFeed and Star Wars Have in Common
By
Joe Lazauskas and Shane Snow
Storytelling
The Big Difference Between the Ads People Love and Ads People Hate
By
Joe Lazer
3 Rules for Content Marketing in the Fake News Era
By
Joe Lazer
Virtual vs. Physical: The Two Brand Newsroom Models Taking Over Content Marketing
By
Joe Lazer
Who Will Win the War for TV Ad Dollars?
By
Dillon Baker
Facebook’s Algorithm Has Unprecedented Power. Here’s How We Need to Respond
By
Joe Lazer
Inside The Washington Post’s Quest to Fix Ad Tech
By
Dillon Baker
Why the Publishing World Needs Humane Design
By
Noah Waldman
See More Stories