Social Presidential Race, Newsweek Fans Flames, Gannett Buys Blinq
This infographic which shows how well Obama, Romney, and their campaigns are doing on social media sites.
The Content Strategist
Barack Obama
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Content Campaign ’12: Why Numbers Don’t Always Count
A new Pew Research Center study found that while Obama produces more digital content than Romney, neither creates real conversations.
Presidential Attack Ads: Calibrating Content for Divided Attention
Neither Obama nor Romney are fully paying attention to how Americans don't pay full attention.
What Marketers Can Learn from Obama’s Barnard Address
Obama’s performance on stage would be much more important than 600 elite Barnard graduates receiving their diplomas.
Twitter Loves Content-Centric Brands
Dick Costello, The CEO of Twitter announced that better brand pages are on the Twitter Horizon. This is great news for content creators, as these pages will supposedly offer more customizable organization methods. Brands will no longer rely on the social media site’s chronological display, and instead will have more control over the viewing of their tweets. He…