10 Content Marketing Takeaways From SXSW
SXSW is a hub of innovation in content marketing, so we compiled the big takeaways from this year's event—and tips for turning these insights into action.
The Content Strategist
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How to Stand Out in Crowded Inboxes
Email marketing can either work wonders or flounder. And simply put, brands that get noticed in crowded inboxes grab their audiences by doing things differently. But that begs the question: How do you get your content to stand out in increasingly crowded inboxes?
The Best Branded Content of November
It's the holiday season, so of course our roundup of the month's best branded content has to involve a very adorable penguin.
4 Audience Growth Trends for 2015
What does liquoring up your lawyers have to do with content marketing? Quite a lot, as was revealed at the Contently Summit last week.
The Answers to Your 18 Biggest Content Marketing Questions
Here at Contently, we geek out harder on content marketing than a Batman nut at ComicCon. For us, the only thing better than content marketing is talking about content marketing.
John Hancock Puts on Their Storytelling Hat With ‘Choose Your Own Adventure’ Narratives
What do you think happens next? That's just one of the questions financial services company John Hancock is challenging its audience to answer in its recent "Life Comes Next" campaign.
Content Catchup: The Best Branded Content of 2014, BuzzFeed’s Secret Weapon, and More Must-Read Stories
This week's must-read stories, for while you're going over the river and through the woods to sit around with your family on Easter staring at your phone...
What One Thing Do The Best Brand Publishers Have In Common?
The content marketing successes of Red Bull, GE, and American Express all have something in common, and understanding it may help confused content marketers who aren't sure where to start.
Where Credit Is Due: AmEx Is Card King on Twitter
American Express has been a major player in the credit card game for decades, and when it comes to Twitter, it's the clear-cut winner.