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A Few Great Brands Marketers and Blogs To Follow

Thoughts on some of the top brand marketers and content marketing blogs to follow.

Lexi Lewtan

<a href="http://lexilewtan.contently.com/">Lexi Lewtan</a> is a New York-based blogger. She has written for NYLON Magazine, and writes about entrepreneurship, culture, and the Internet. · February 13, 2012

Digital media and marketing blog Digiday made a list of the top five brand marketers to follow on Twitter, including the likes of Kevin Doohan, head of digital marketing at Red Bull, and Babs Rangaiah, VP of global media innovation at Unilever.

“The digital media industry starts and ends with the brands that pay the bills,” writer Saya Weissman explains.

We agree, but we’d love to see the list take a more content-centric approach. We think Junta42 and Content Marketing Institute founder (and Contently Award winner) Joe Pulizzi would be a great addition.

If you’re a content strategist, we’d also recommend checking out our top 10 blogs to read if you manage a company’s content strategy. While some of these blogs are published by individuals, others are managed by full teams — but all offer top-notch content strategy advice and best practices.

Image courtesy of Flickr, dbarefoot

Lexi Lewtan

<a href="http://lexilewtan.contently.com/">Lexi Lewtan</a> is a New York-based blogger. She has written for NYLON Magazine, and writes about entrepreneurship, culture, and the Internet.