The Value of Content: Who Gives a Tweet?
Three researchers evaluate what types of content work and don't work on Twitter.
Researchers Paul André of Carnegie Mellon,Michael Bernstein of MIT, and Kurt Luther of Georgia Tech set out to find out what separates value from junk in tweets these days.
Their results, which were published in a piece entitled “Who Gives a Tweet: Evaluating Microblog Content Value,” highlight what they describe as the ideal presentation of valued content.
Check out their visualized analysis of what types of tones work and which don’t.
Read the full study results on The Atlantic.
Image courtesy of The Atlantic and header image courtesy of Flickr, shawncampbell
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Book a Content Strategy CallLexi Lewtan
<a href="http://lexilewtan.contently.com/">Lexi Lewtan</a> is a New York-based blogger. She has written for NYLON Magazine, and writes about entrepreneurship, culture, and the Internet.