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Five Golden Rules, Our Way

Lexi Lewtan
<a href="http://lexilewtan.contently.com/">Lexi Lewtan</a> is a New York-based blogger. She has written for NYLON Magazine, and writes about entrepreneurship, culture, and the Internet. · January 12, 2012

The Next Web dipped its toes into the world of Content Marketing this week. They claim there are five golden rules to nailing the art.

 

Here are their five rules, with links from the Content Strategist on how to implement them!

  1. Transparency
  2. Go The Distance
  3. A Two Way Street
  4. It’s Not All About You
  5. Always Be Measuring

Lexi Lewtan

<a href="http://lexilewtan.contently.com/">Lexi Lewtan</a> is a New York-based blogger. She has written for NYLON Magazine, and writes about entrepreneurship, culture, and the Internet.