Mobile Commerce, Meet Mobile Marketing!

According to the folks at Adage, mobile commerce is where it’s at this holiday season.

PayPal conducted a national study with Ipsos – and found that 46%  planned to make holiday purchases with a mobile device this year.

They lay out some key strategies for mobile marketing that will successfully snag these shoppers, including

• Optimizing Your Site for Mobile Web
• How To Plan A  ’Scan and Scram’ Strategy
• The Best Way To “Own The Couch”

Read The Whole Thing Here

Or, If You Are In The E-Commerce Biz, Learn How To Crush It With Your Ecommerce Blog