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A Crucial Guide To Media Law

According to The Content Marketing Institute this morning,content marketers should really know their basics on  Media LawApparently, libel cases involving online media have doubled in the last year – ouch!

“Whether you are creating content yourself or you’re using an agency,” they explain, “you need to understand who is liable for any potential legal ramifications that arise, and make sure your end is covered by an appropriate insurance policy.”

They discuss:

  • how to determine if activities are legal, 
  • what modifications might need to be made to make something legal, 
  • and how to defend people engaging in controversial activities.

Whether you’re producing content in-house or outsourcing it, they have a great list of steps you can take to avoid writing your way into trouble. 

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