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Content Strategist: Insights and Analysis on Brands, Storytelling, and the Future of Content, by Contently
FEATURES
Feature • July 23rd, 2014
Are Interactive Video and Oculus Rift the Future of Storytelling?
Which technologies will bring about the next revolution in storytelling? That was one of the main focuses of conversation at Percolate's "Transition" conference in New York City last week. One of the most interesting innovations on display was Interlude, the first video player to master the technology behind seamless interactive video.
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Feature • July 22nd, 2014
4 Ways Your Brand Can Become a True Thought Leader
By John McCrory
The buzzword, “Thought Leadership” lives on because no one’s coined a better term. And whatever you call it, showcasing expertise and positioning yourself ahead of competitors is an essential strategy for any brand that operates a range of businesses and not a single consumer product.
Feature • July 22nd, 2014
Unilever’s Mathieu: Intrusive Advertising Will Be Dead in a Few Years
Branded content and native advertising is “the future,” Eric Hippeau, the former CEO of The Huffington Post, declared at Percolate’s “Transition” conference held July 16 in New York City.
TRENDS
July 23rd, 2014
This B2B Company Published a Children’s Book, and It’s Actually a Pretty Good Idea.
July 22nd, 2014
Today in Great Crossover Marketing: A Life-Sized Teenage Mutant Ninja Turtle Pizza Thrower
July 21st, 2014
3 Amazing Pieces of Anti-Hipster Content Marketing
By Julia Kupper
July 21st, 2014
Content Catchup: Why Upworthy’s Sponsored Stories Are Going Viral, and More Must-Read Stories
July 18th, 2014
Strangers Get Naked, Courtesy of Showtime
GUIDES