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Content Strategist: Insights and Analysis on Brands, Storytelling, and the Future of Content, by Contently
FEATURES
Feature • January 28th, 2015
Content, Community, Commerce: Inside Marriott’s Thriving 65-Person Content Studio
By Tessa Wegert
Marriott is now a maker of a TV series, a short film, and a web series, and has partnered with millennial YouTube stars. What's next?
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Feature • January 28th, 2015
Why ‘Depth Not Breadth’ Will Be the Rallying Cry of Content Marketing in 2015
"Engagement" once meant anything from clicks, visits, and unique visitors to likes, retweets, views, favorites, and a slew of other buzzmetrics. It was a mess, and it largely still is.
Feature • January 26th, 2015
Facebook and Twitter’s Native Video Plans Are About to Transform Content Marketing in a Big Way
By Dillon Baker
Video-intensive sites like YouTube, Netflix, and, yes, Facebook dominate the race to capture the web's most precious resource: user attention. Twitter looks poised to join the ranks.
TRENDS
January 28th, 2015
This Surprising Reading Level Analysis Will Change the Way You Write
By Shane Snow
January 27th, 2015
Meet Snapchat Discover, the New Millennial Media Network
January 27th, 2015
The 10 Best Super Bowl Ads of the YouTube Era
January 27th, 2015
Watch the Hilarious Friskies Cats Win the Super Bowl
January 23rd, 2015
Content Catchup: How Top Brands Build Their Newsrooms, Red Bull’s Secret Team, and More Must-Reads
GUIDES