Just before Facebook’s IPO, G.M. Stirs Advertising Debate
The car company's announcement that its Facebook ads were underperforming is awkward timing for the social media giant.
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Getting the Most Out of a YouTube Page
Adding Television to the Social Media Mix
Elements of a Strong Content Marketing Campaign [INFOGRAPHIC]
What Marketers Can Learn from Obama’s Barnard Address
Obama’s performance on stage would be much more important than 600 elite Barnard graduates receiving their diplomas.
Read Full StoryWhat Would Your Blog Wear to a Party?
How you dress your website says a great deal about your personality and the type of person you want to attract.
Read Full StoryWhy Your Branded Blog Has Zero Readership
From frequency, to format, to content, here are five reasons your blog might be losing readers:
Read Full StoryThe (Delicate) Art of Writing a Conflict Disclosure
In the emerging field of content marketing, where the line between journalism and content for marketing purposes can be murky, what are the rules for disclosure?
Read Full StoryPringles Makes its Facebook Page Pop
Pringles boasts 19.2 million likes and is the sixth-biggest food and beverage brand on the site.
Read Full StoryBirchbox Explores the Beauty of ‘Twitter Parties’
The latest addition to Birchbox's arsenal is a partnership with the CW television show "Gossip Girl" and live Monday night Twitter parties.
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