Quiz: What Media Company Are You?
They said stereotyping companies with hundreds of employees, storied histories, and multiple publications couldn't be done. We did it anyway.
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10 Key Things Marketers Need to Know About Snapchat’s Discover
If you've dismissed Snapchat as just another social media app for millennials, Discover means that it's time to start paying attention.
Verizon’s SugarString Is Dead. Here’s What It Can Teach Us
Verizon's tech news site Sugarstring folded after only a few months. What should they have done differently?
Collectively: The Upworthy of Branded Content, or a Doomed Experiment?
Collectively, a media platform that launched last week, aims to transform millennials' apathy into Earth-altering action by channeling to its cause the feel-good shareability of Upworthy and the financial backing of 29 brand partners.
Manufacturing Amazing: MTV Star Rob Dyrdek Reveals How Brands Can Become ‘Irresistibly Shareable’
The story of Rob Dyrdek goes a little something like this—talented skateboarder quits high school to turn pro at 16, becomes an influential skater and serial entrepreneur, realizes the power of storytelling, and catapults himself into the mainstream as one of the biggest stars in MTV history.
Taylor Swift, Ryan Gosling, and 7 Other Celebrities Who Should Become Regular Guest Bloggers
Yesterday, Contently Associate Editor Jordan Teicher wrote a ridiculous and epic post for our sister site, The Freelancer, about which celebrities should follow in Taylor Swift's lead and become regular guest bloggers. We've decided to repost it here because what is celebrity guest blogging but great content marketing for their personal #brand?
Can Data Save Journalism? BuzzFeed, Vocativ, and The New York Times Weigh In
From hot digital upstarts to the media old-guard, a clear trend emerges: data is quickly changing the way journalists tell stories.
Carrot Creative Leads the Employer Storytelling Revolution
Hit the play button and you see sweeping shots of New York, followed by the bright, colorful interiors of an office; later, a sledgehammer cracking a hole in a wall and a fierce man jumps out of it, growling fiercely. This isn’t the trailer for a new blockbuster film, it’s the recruiting video for Carrot…
Tech Disrupt: What to Expect from Internet Week New York
Internet Week New York aims to celebrate progress, examine problems, and present new possibilities when innovative technology meets established industry.