Why We Redesigned The Content Strategist
It's pretty simple—we wanted to put our readers first.
The Content Strategist
The Content Strategist
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50 Quotes That’ll Make You a Better Content Marketer
Last February, we shared 25 quotes that inspire us. This year, we've added 25 more from great thinkers, writers, and marketers that get us pumped to tell better stories every day.
Oreo, the Oscars, and Real-Time Marketing: How “Dunk in the Dark” Helped and Harmed the Brand Newsroom
At the end of the day, real-time marketing doesn’t bear much resemblance to a newsroom—and it doesn’t necessarily lead to ROI.
The 2015 Challenge: The Big Thing I’m Going to Do Next Year to Become a Better Editor and Content Marketer
When you're running a publication, a bias for text and photo has a trickle-down effect that impacts your entire editorial operation. When your brain is programmed to think text-first, it limits your ability to consider all storytelling possibilities for each and every piece.
The Trouble with Comments
Is the Internet better off without them?
How Contently Defeats ‘Comment Bullies’ and Promotes Valuable Reader Reaction
Why The Content Strategist asks questions at the end of posts instead of inviting comments.