Shane Snow Shares the Story Behind Contently’s Eight-Figure Storytelling Empire
When Contently first sought to woo investors in 2011, it was met with a chilly reception.
The Content Strategist
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Contently Funds Investigative Journalism Outfit
Contently, the SoHo-based startup that matches freelancers with brand marketers, is moving beyond its sponsored-content comfort zone to launch a foundation dedicated to, of all things, investigative journalism.
Native’s measurement problem, in 5 charts
Contently went so far as to call the state of affairs a “crisis of confidence.”
Study: Readers distrust ads that look like news
The report, "Study: Sponsored Content Has a Trust Problem," by Contently Editor-in-Chief Joe Lazauskas, was released Wednesday.
Contently Offers New Analytics Tools To Help Content Marketers Go Beyond Pageviews
With Contently Insights, the company was looking to track every time you’re “stopping at a table, talking to someone, and exchanging business cards.”
Contently launches an investigative nonprofit and a foundation
Columbia Journalism Review reports on the launch of The Contently Foundation.
Contently Raises $9M to Put Journalists to Work — In Marketing
Contently also plans to help more photographers, designers, and even video journalists in 2014 as marketers have become interested in “multi-media storytelling, just like newsrooms,” Mr. Snow said.