The Financial Times Just Introduced a New Digital Ad Currency, and It Could Change the Web for Good
The bitcoin of digital ad currencies is here, and it's being brought to you by your favorite 127-year-old, salmon-colored newspaper.
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3 Reasons You Don’t Hate Upworthy Nearly as Much as You Think
Past the headlines, it's a great source of things anyone working in media should be excited about .Here are a few reasons why hating on Upworthy might not be so worthy after all.
5 Ways Newsrooms Can Catch Up to Digital-Savvy Competitors
According to “The Goat Must Be Fed,” a Duke Reporters’ Lab report released on May 14, instead of embracing the digital revolution, newsrooms tend to “...cling to familiar methods and practices even when they know better, more emerging digital alternatives are available, often for free.” Here are five ways newsrooms can innovate and not rely on outdated methods.
5 Lessons for Brand Publishers From the NYT Innovation Report
How big a deal is the leaked New York Times Innovation Report? According to Nieman Lab's Joshua Benton, it brought at least one Times staffer to tears. The weeper in question cried, as Benton says, "because it surfaced so many issues about Times culture that digital types have been struggling to overcome for years."
Facebook, WhatsApp, and Zuck’s Plan to Control Content
There’s been a common refrain in the tech and media worlds these past few months: What the Zuck is going on with Facebook?
Brands Want to Become Media Companies. Here’s How They Can Do It.
Everywhere you look, brands are turning into media companies — or at least they’re trying to. As we head towards 2014, the conversation for brands has permanently shifted from “Should we become a media company?” to “How do we do it?” Michael Brito, Group Director at WCG, has some answers in his new book, “Your…
Employing the Power of Writing Fast and Slow
Cognitive scientist Benjamin K. Bergen shows why the use of metaphor makes content more engaging — and arguably more memorable.
The Onion Counters Hack, Twitter’s Media Power, 9 Predictions
By now, you've probably heard that the Onion's Twitter account was hijacked by a Syrian hacker group last week. What did they do about it?
5 Publishing Tricks That Brands Should Avoid
You don’t have to copy publisher tricks that can hurt your user experience and reputation.