Infographic: Why Marketers Are Creating Too Many Blog Posts
Most marketers are focusing on blogs, but only 29 percent of consumers will likely read a blog post thoroughly. What's the disconnect?
The Content Strategist
Most marketers are focusing on blogs, but only 29 percent of consumers will likely read a blog post thoroughly. What's the disconnect?
Kipp Bodnar tells us how the buying process has changed over the last decade and why email marketing could soon be obsolete.
As these brands have shown with their great unsubscribe pages, don’t be afraid to resort to humor, puppies, and excessive guilt to get your audience back.
Putting "quality, not quantity" to the test.
What exactly makes a piece of content good? Just ask Coca-Cola, GE, and the other brands that won July.
Congratulations, your paycheck just doubled, but no one speaks the same language as you.
In our latest state of content marketing e-book, we examine how top companies in the B2B tech industry are using content to fuel their growth and transform their businesses.
In our latest state of content marketing e-book, we examine how top companies in the B2B tech industry are using content to fuel their growth and transform their businesses.
We still don't have flying cars, but we do have some fascinating trends.