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The Content Strategist

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Why Underpaying Writers Can Kill Your Content Marketing

As brands rush to publish blog posts, videos, white papers, news articles, feature stories, and other types of content to build relationships with consumers, they’re often outsourcing the actual creation of content. What they are finding is that they can choose to pay either a lot or a little for content, but going the latter… 

September 2, 2014 · Debra Donston-Miller

What Top Brand Publishers Look For in Freelancers

Last Wednesday, the brightest minds in brand publishing gathered together at the Bowery Hotel in SoHo for the Contently Summit. Throughout the day, we asked some of the brands, publishers, and agencies what qualities they’re looking for when hiring freelance writers and designers. Here’s what they had to say...

June 23, 2014 · Yael Grauer