The #1 Role Your Content Team Needs in 2026 Is a Managing Editor
AI makes content cheap to produce. What separates brands that matter is editorial judgment. Why every content team in 2026 needs a managing editor.
The Content Strategist
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The Content Cultures That Last Have One Thing in Common
The editorial calendar fills up, and the first few pieces of your newly launched content program land well. You’re off to a good start, and the team feels momentum and energy. Then, somewhere around the 18-month mark, quality dips. Deadlines become aspirational, at best. The aims that felt so clear at launch become harder to…
The Future of Content Belongs to the Tastemakers
The Future of Content Belongs to the Tastemakers Polished copy is easy now with AI. You can quickly write blog posts, social campaigns, video scripts, thought leadership essays, white papers, and podcasts at scale across every imaginable format and channel. And yet, after the content is published, it’s quickly forgotten. What now separates authentic, smart…