1 Big Takeaway (and 5 Smaller Ones) From SiriusDecisions Summit
When you sit down at a slot machine, you never know if your investment will provide any sort of return. That's kind of how marketing used to work.
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3 European Martech Trends Affecting Brands in 2017
Across Europe, new solutions present brands with plenty of possibilities and challenges. Judging by the latest trends, martech is only getting more complex.