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The Content Strategist
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Tag:
agencies
Storytelling
How Problematic Ads Get Approved (And Ways We Can Prevent Them)
By
Craig Davis
Strategy
Poliakov’s Pyramid of Engagement Will Make Your Content Strategy Better
By
Joe Lazer
B2B
Agencies Have a Morale Problem
By
Dillon Baker
Brands
How This Agency Built a Viral YouTube Channel From Rejected Ideas
By
Amanda Walgrove
Voices
Confessions of a Former Ad Exec: There Are Not Enough Quality Content People
By
Joe Lazer
B2C
‘There’s a Space Race Here’: Steve Rubel on How Agencies Can Survive in a Content-Driven World
By
Joe Lazer
Brands
Follow the Leader: Why Agencies Need to Embrace the Content Marketing Challenge
By
Brett Lofgren
Brands
Our 2014 Content Marketing Predictions, Ranked
By
Joe Lazer
Brands
3 Key Takeaways From the ‘Content Platform Showdown’
By
Sam Petulla
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