Contently Document Analytics is a unique content measurement tool that allows marketers to track engagement across sales enablement and marketing collateral.
How can you tell if someone reads your e-books, playbooks, presentations, and more?
Document Analytics provides over 17 metrics on what’s going on inside your document, with page-by-page metrics that include:
- Views by page: How many people are reading specific pages in your documents? How many times are people referring back to those pages?
- Time spent on page: How much time are people spending on certain sections of your document? What do readers find most engaging?
- Heat maps to see which content your readers are interacting with: Where are they clicking, copying, and pasting? Where is the content the most hard-hitting to readers? Scrap content that isn’t as engaging and give readers what they want.
Interested in getting the most engaging content in front of your audience?
Request a demo to learn about what Document Analytics provides:
- Content engagement insights: Collect first-party data within your content marketing to see what your audience is engaging with and where they drop off.
- Lead-form optimization: Get higher-quality leads by inserting lead-generation forms where users are most engaged in the document.
- Document version control: Optimize and amend documents at scale in live campaigns while maintaining the same URLs.
“The Best Content Marketing Platform”
DIGIDAY SIGNAL AWARDS, 2015