3 European Martech Trends Affecting Brands in 2017
Across Europe, new solutions present brands with plenty of possibilities and challenges. Judging by the latest trends, martech is only getting more complex.
The Content Strategist
Europe
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How Brexit Will Affect UK Marketing Budgets in 2017
Last year, the UK voted to leave the European Union. This year, the region's advertising industry is still trying to decide if that's good or bad.
How The New York Times Took Native Advertising Global
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How Volvo Trucks Turned B2B Video Into a Viral Art Form
What does a B2B truck brand have to do with Jean-Claude Van Damme, deadly roads, and sports cars?