The Content Strategist
Learn how the Content Value Tracker can help you measure the value of organic traffic in content marketing. Discover the metrics tracked by the tool, such as search ranking and social media engagement, and how it can help you optimize your content strategy. Maximize the content value of your efforts and achieve your business goals with this powerful analytics tool.
Explore B2B and B2C content monetization strategies and learn how to measure your ROI to maximize the success of your content strategy.
Using a purpose-built algorithm, SEO Story Ideas instantly recommend story ideas are likely to rank well in search.
Our Content Measurement Maturity Model is here to help: Four stages, 10 steps, and a clear path for measuring your true content marketing ROI.
Across the globe, many marketers are sabotaging their annual content marketing programs already. Their crime: failing to set goals. It’s nearly impossible to prove content marketing ROI if you don’t outline clear goals at the beginning of the year. Sure, you may be able to cherry-pick some numbers in December, throw them into a Powerpoint,…
While content conversion doesn't follow a linear pathway, you can chart these stages to tie your marketing efforts to revenue.
People have reached out asking for advice on protecting their content marketing budgets in these uncertain times. Here's how to make the case.
If there's ever been a time to improve your ability to hit deadlines, it's now.
The 2019 Contently Summit was one day full of 10 sessions that featured 24 speakers from 11 different companies. Over 200 people attended the event to hear about content mastery from peers and colleagues.
