The Contently Summit:
MASTERS OF CONTENT

PlayStation Theater Times Square, NYC March 20, 2019

The Contently Summit:
MASTERS OF CONTENT

PlayStation Theater Times Square, NYC March 20, 2019

Thanks for joining us at this year's Contently Summit.

We’re happy to release the session recordings and presentations for all of our customer keynote panels and Contently sessions. We hope you find these valuable in your content mastery journey. Please contact us if you have any questions or need more details.

Marketing vs. Sales: Getting Buy-In for Your Content Program

Hear marketers from Prudential, Cardinal Health, and Genpact on how they empower their sales teams and impact the bottom line.

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Data-Driven Marketing: A Contently Customer Story

Learn how RBC Wealth Management’s content program created a harmonious partnership with data teams to create programs that perform.

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Proving ROI: Different Models Marketers Use to Show Success

Marketers from Marriott International, RBC, and MD Financial Management share their success in proving content’s impact on the bottom line.

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How ContentlyOne is Solving Content Chaos

Learn how Contently’s latest features will help you achieve content mastery.

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Ask a Content Strategist



Contently content strategists Joe Lazuaskas and Giuseppe Caltabiano answer the strategy questions they get asked the most often.

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Content Strategy 101: Who is Your Audience and What are They Searching?

Hear from Contently’s team of content strategists for a look at how to use SEO to create audience-centric content.

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The New Newsroom: How Brands are Creating Breakthrough Content

Marketers from Dell Technologies, Amtrak, and Masthead Media talk about the role that original content plays in telling impactful stories.

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Meet Our Speakers

Margie Barclay

VP, Account Management

Contently

Margie Barclay

VP, Account Management

Contently

Margie Barclay is Contently’s VP of Customer Experience and moderated two sessions featuring Contently customers.

See those sessions below:

Data-Driven Marketing: A Contently Customer Story feat.
Ashleigh Patterson and Jason Lewin, RBC Wealth Management

Download the slides | Watch the recording

Proving ROI: Different Models Marketers Use to Show Success
Robin Bennefield, Marriott International
Lily Wong, RBC
Shawna Dennis , MD Financial Management

Watch the Recording

Robin Bennefield

Editorial Director, Marriott Creative & Content Marketing

Marriott

Robin Bennefield

Editorial Director, Marriott Creative & Content Marketing

Marriott

Robin Bennefield is Marriott International’s Editorial Director, Marriott Creative and Content Marketing, Editor-in-Chief of Marriott Bonvoy Traveler. She participated in the Proving ROI: Different Models Marketers Use to Show Success keynote panel.

Download the Slides | Watch the Recording

Felicity Blance

Content Strategist

Contently

Felicity Blance

Content Strategist

Contently

Felicity Blance was a content strategist at Contently. She participated in Content Strategy 101: Who is Your Audience and What are They Searching?

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Giuseppe Caltabiano

Head of Content Strategy, EMEA

Contently

Giuseppe Caltabiano

Head of Content Strategy, EMEA

Contently

Giuseppe Caltabiano is Contently’s Head of Content Strategy for EMEA and the UK. He participated in the Ask a Content Strategist session.

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Sunil Chaudhary

Product Director

Contently

Sunil Chaudhary

Product Director

Contently

Sunil Chaudhary is Contently’s Product Director. He participated in How ContentlyOne is Solving Content Chaos.

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Deanna Cioppa

Executive Editor

Contently

Deanna Cioppa

Executive Editor

Contently

Deanna Cioppa is Contently’s Executive Editor. She moderated the New Newsroom: How Brands are Creating Breakthrough Content by Thinking Like Media Companies keynote panel, featuring Julie Hochheiser Ilkovich, Masthead Media
Candice Jones, Amtrak
Anna-Lee Muck, Dell Technologies

View the Recording

Joe Coleman

CEO & Founder

Contently

Joe Coleman

CEO & Founder

Contently

Joe Coleman is the CEO and co-founder of Contently, a brand publishing platform that helps companies build relationships through original storytelling. A lifelong entrepreneur, Joe started his first company, FunGrams.com, at the age of 16. FunGrams was an early online greetings cards site that used viral marketing to grow to over 3 million impressions a month.

Shawna Dennis

VP, Marketing & Communications

MD Financial Management

Shawna Dennis

VP, Marketing & Communications

MD Financial Management

Shawna Dennis is VP of Marketing and Communication for MD Financial Management. She participated in the Proving ROI: Different Models Marketers Use to Show Success.

Download the Slides | Watch the Recording

Sanjay Ginde

VP, Engineering

Contently

Sanjay Ginde

VP, Engineering

Contently

Sanjay Ginde is Contently’s VP of Engineering. He participated in How ContentlyOne is Solving Content Chaos.

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Julie Hochheiser Ilkovich

Managing Partner & President, Editorial Operations

Masthead Media

Julie Hochheiser Ilkovich

Managing Partner & President, Editorial Operations

Masthead Media

Julie Hochheiser Ilkovich is Masthead Media’s Managing Partner and President, Editorial Operations. She participated in the New Newsroom: How Brands are Creating Breakthrough Content by Thinking Like Media Companies keynote panel.

Download the Slides | Watch the Recording

Candice Jones

Principal Brand Content Strategist

Amtrak

Candice Jones

Principal Brand Content Strategist

Amtrak

Candice Jones is Amtrak’s Principal Brand Content Strategist. She participated in the New Newsroom: How Brands are Creating Breakthrough Content by Thinking Like Media Companies keynote panel.

Download the Slides | Watch the Recording

Whitney Jones

Director, Enterprise Digital Marketing & Ecommerce

Cardinal Health

Whitney Jones

Director, Enterprise Digital Marketing & Ecommerce

Cardinal Health

Whitney Jones is Director, Enterprise Digital Marketing & Ecommerce for Cardinal Health. She participated in the Marketing vs. Sales: Getting Buy-In for Your Content Marketing Programkeynote panel.

Download the Slides | Watch the Recording

Joe Lazauskas

Head of Content Strategy

Contently

Joe Lazauskas

Head of Content Strategy

Contently

Joe Lazauskas is Contently’s Head of Marketing. He moderated the Marketing vs. Sales: Getting Buy-In for Your Content Marketing Program featuring Prudential’s Brad Young, Cardinal Health’s Whitney Jones, and Genpact’s Stacy Simpson.

Download the Slides | Watch the Recording

He also participated in the Ask a Content Strategist session.

Download the Slides | Watch the Recording

Jason Lewin

Director, Digital Marketing & Optimization

RBC Wealth Management

Jason Lewin

Director, Digital Marketing & Optimization

RBC Wealth Management

Jason Lewin is the Director, Digital Marketing and Operations for RBC Wealth Management. He participated in the Data-Driven Marketing: A Contently Customer Story keynote.

Download the Slides | View the recording

Alli Manning

VP, Content Services

Contently

Alli Manning

VP, Content Services

Contently

Alli Manning is the VP of Content Services at Contently. She participated in Content Strategy 101: Who is Your Audience and What are They Searching?

Download the Slides | Watch the Recording

Anna-Lee Muck

Editor-in-Chief

Dell Technologies

Anna-Lee Muck

Editor-in-Chief

Dell Technologies

Anna-Lee Muck is the Editor-in-Chief for Dell Technologies. She participated in the New Newsroom: How Brands are Creating Breakthrough Content by Thinking Like Media Companies keynote panel.

Download the Slides | Watch the Recording

Ashleigh Patterson

Senior Director, Global Content Marketing & Social Media

RBC Wealth Management

Ashleigh Patterson

Senior Director, Global Content Marketing & Social Media

RBC Wealth Management

Ashleigh Patterson is the Senior Director of Global Content Marketing and Social Media at RBC Wealth Management. She participated in the Data-Driven Marketing: A Contently Customer Story keynote.

Download the Slides | Watch the Recording

Christine Polewarczyk

Service Director, Content Strategy & Operations

SiriusDecisions

Christine Polewarczyk

Service Director, Content Strategy & Operations

SiriusDecisions

Christine Polewarczyk is the Service Director of Content Strategy & Operations at SiriusDecisions. She participated in the The Content Transformation Challenge: Paradigm Shifts vs. the Status Quo session.

Kristen Poli

Manager, Strategy Services

Contently

Kristen Poli

Manager, Strategy Services

Contently

Kristen Poli is the Manager of Strategic Services at Contently. She participated in Content Strategy 101: Who is Your Audience and What are They Searching?

Download the Slides | Watch the Recording

Stacy Simpson

SVP & CMO

Genpact

Stacy Simpson

SVP & CMO

Genpact

Stacy Simpson is the CMO and SVP of Genpact. She participated in the Marketing vs. Sales: Getting Buy-In for Your Content Marketing Program keynote panel.

Download the Slides | Watch the Recording

Shane Snow

Founder at Large

Contently

Shane Snow

Founder at Large

Contently

Shane Snow is a science and business journalist and the co-founder of Contently, one of Inc's fastest growing companies and Crain's and Ad Age's best places to work in America. His writing has appeared in The New Yorker, Wired, The Washington Post, Fast Company, Time, and GQ. His first book, Smartcuts, has made him a highly sought-after speaker around the world on innovation and lateral thinking.

Lily Wong

Senior Manager, Digital Marketing & Sales

RBC Royal Bank of Canada

Lily Wong

Senior Manager, Digital Marketing & Sales

RBC Royal Bank of Canada

Lily Wong is the Senior Manager, Digital Marketing & Sales for RBC Royal Bank of Canada. She participated in the Proving ROI: Different Models Marketers Use to Show Success.

Download the Slides | Watch the Recording

Brad Young

VP, Digital Content Strategy

Prudential

Brad Young

VP, Digital Content Strategy

Prudential

Brad Young is the VP, Digital Content Strategy at Prudential. He participated in the Marketing vs. Sales: Getting Buy-In for Your Content Program keynote panel.

Download the Slides | Watch the Recording