Infographic: The 6 Types of Millennials
There are marketers out there who would sell their vital organs if it meant they could get inside a millennial’s brain. Who needs a kidney when you can seduce millions of young people to pay for your bespoke financial services?
But therein lies the problem—some marketers see everyone born between 1980 and 2000 as the same person. We’re not. There are so many different ways to be a hipster. Sure, a lot of us have skinny bikes and skinny jeans and abstract job titles at companies that lose money, but when you get to know us, you’ll see there’s really more than one stereotype that sums us up. Specifically, there are six. Enjoy.
Image by Jonathan Petersen