The Contently Show Episode 3:
Traditional Media In Peril
“The publishing industry has 18-24 more months to get their act together,” declared Eric Goeres, former General Manager of Digital Product at Hearst, on this week’s rollicking episode of The Contently Show. Goeres, now a digital-media free agent, holds no punches as he reveals how “traditional media companies in peril” can make sponsored content work and why blimps may be making a comeback. Intrigued? Check it out.
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