Turn Social Customers Into Brand Ambassadors
Cool Mashable piece today highlights the importance of satisfying your customers’ needs, so that they become your most influential brand ambassadors.
“Happy customers who get their issues resolved tell an average of four to six people about their positive experiences, according to the White House Office of Consumer Affairs” they explain.
It pays to treat your customers well, they add, not only for the repeat business, but also to gain the positive word-of-mouth consumers now broadcast across social media.
They share some really useful tips – check out the whole thing here. And if aren’t ready for brand ambassadors yet, check out our latest piece that helps turn visitors into fans.Image by Flickr