Here at Contently, we geek out harder on content marketing than a Batman nut at ComicCon. For us, the only thing better than content marketing is talking about content marketing.
"Here's the problem: Twitter conversations and corporations don't mix," Oliver said, noting a 9/11 remembrance tweet from sex toy-maker Fleshlight. "You want that cylinder to remain respectfully silent."
MDG Advertising is responsible for this massive, glossy infographic about the importance of native advertising for content marketers, featuring social media, metrics, and the future of native.
Facebook disappointed many social media users in the aftermath of unarmed black teenager Michael Brown's death in Ferguson, Missouri on August 9. While updates, photos and video on flew in at a mile a minute on Twitter, they were noticeably absent from Facebook feeds.
One of the benefits of building a newsroom is the jokes that come with it; we journalists are trained in the art of wit, dark humor, and self-deprecation. It’s actually a job requirement. Which is why Overheard in the Newsroom hits such a funny nerve: The now 5-year-old website, run by professional art director Kevin Cobb, has a huge following thanks to ridiculous user-generated quotes from journalists, editors, photographers, reporters, and anyone within earshot of media madness.
Just how many times does content get shared? Where do people prefer to share it? And are some publishers more effective than others at generating highly shared content? These questions are crucial to content marketers looking to understand the key components of a viral marketing success.