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Content Strategist: Insights and Analysis onBrands, Storytelling, and theFuture of Content, by Contently

Tag: Hewlett Packard


 
August 24th, 2012
HP’s Potts on Using Content for Customer Support [INTERVIEW]
By Andrew Klappholz in Case Studies

HP's VP of global digital support explains why he's not impressed with the content produced by most companies today.


 
August 3rd, 2012
How Hewlett Packard Bests Its Competition on Twitter
By Andrew Klappholz in Case Studies

With more than 150,000 followers, HP’s site is clearly the winner -- more than triple that of Dell and six times more than IBM.


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