Tag: Disney
Disney unveiled a website and video to promote its new Pixar movie, the prequel to "Monsters, Inc."
Disney and Barneys have teamed up on a holiday video promoting the two brands.
Due to power outages on the East Coast, many people were forced to rely upon their phones and social media for news updates.
Disney Interactive Labs is leading a heavily mobile campaign that showcases its videos and games.
Disney's Cars Land opening this past weekend to huge crowds. This success is perhaps due, in part, to aggresive content marketing efforts.
In the aftermath of the Sarah Phillips fiasco at espn.com, content providers are realizing their bloggers could turn out to be a liability.