Tag: Business Insider
Business Insider’s Pete Spande, Forbes’s Mark Howard, and Mashable’s Lauren Drell explain their credos and strategies for branded content.
You've probably already noticed, but Abercombie & Fitch has been at the center of a major media fail.
Women, you're more beautiful than you think. That's the valuable takeaway from Dove's most recent video campaign.
What's the right relationship between algorithms and human curators when it comes to publishing stories?
HuffPo has created LiveBetterAmerica, featuring branded content from General Mills focusing on fitness, food, and healthy living.
In the emerging field of content marketing, where the line between journalism and content for marketing purposes can be murky, what are the rules for disclosure?