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Content Strategist: Insights and Analysis on Brands, Storytelling, and the Future of Content, by Contently

Category: Case Studies


 
May 31st, 2013
Microsoft Steps Up Its Storytelling Game with ’88 Acres’
By Anthony Kosner in Case Studies

Its first offering is an in-depth exploration of the company's approach to building technology.


 
May 24th, 2013
Rockstar Startup Storytelling: Know What It Takes
By Ritika Puri in Case Studies

Great products don't always sell themselves. You need a great story to bring your company's vision to life.


 
May 23rd, 2013
Storytelling Lessons from Zach Sobiech’s Beautiful Life [VIDEO]
By Ritika Puri in Case Studies

When 14-year-old Zach Sobiech discovered that he had terminal cancer, he decided to do what he always wanted — to become a rockstar.


 
May 20th, 2013
Projecting Cool: How a Paris Bar Cultivates Cache Online
By Ella Riley-Adams in Case Studies

Three Paris bars are changing the city’s scene by serving high-end cocktails, giving people a good time, and welcoming online interaction.


 
May 13th, 2013
How a Nonprofit Empowers with Content
By Anna Sternoff in Case Studies

There are two fundamental questions every non-profit grapples with: How to make people care? And, how to turn caring into action?


 
May 9th, 2013
How ‘The Slurve’ Newsletter Changes The Game
By Evan Kendall in Blogging

The Slurve, a comprehensive collection of the previous day’s baseball happenings, offers a different content package: part creation, part curation.


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