Copyblogger wrote a great piece the other day called 4 Simple Steps to a Facebook Timeline that Tells Your Marketing Story.
Here are his 4:
- Using the Subscribe button,
- Adding a great Cover photo,
- Crafting your About page, and
- Adding activity and Life Events to your Timeline.
Take a closer look on how to deliver on these four here. Or, look at some Facebook moves that you definitely should not make.