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	<title>The Content Strategist &#187; Toolbar</title>
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		<title>Content Strategy Showdown: Reblog or Retweet?</title>
		<link>http://contently.com/blog/2012/01/30/content-strategy-showdown-reblog-or-retweet/</link>
		<comments>http://contently.com/blog/2012/01/30/content-strategy-showdown-reblog-or-retweet/#comments</comments>
		<pubDate>Mon, 30 Jan 2012 15:16:26 +0000</pubDate>
		<dc:creator>Lexi Lewtan</dc:creator>
				<category><![CDATA[Content Strategy]]></category>
		<category><![CDATA[Content Watch]]></category>
		<category><![CDATA[Blog]]></category>
		<category><![CDATA[jeff jarvis]]></category>
		<category><![CDATA[Reblogging]]></category>
		<category><![CDATA[Sound bite]]></category>
		<category><![CDATA[Toolbar]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[WordPress]]></category>
		<category><![CDATA[WordPress.com]]></category>

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		<description><![CDATA[<p>Which content-sharing strategy do you think is more effective: reblogging or retweeting?
In a recent post on Z-Blog, reblogging is a better approach because it&#8230;</p><p><em><a href="http://contently.com/blog">The Content Strategist</a> is a daily magazine for forward-thinking publishers and content marketers, sponsored and created by <a href="http://contently.com/">Contently</a></em></p>]]></description>
			<content:encoded><![CDATA[<p>Which <img src="http://contently.com/blog/wp-content/uploads/2012/04/Typewriter-Keys.jpg" alt="" title="Typewriter Keys" width="300" height="250" class="alignright size-full wp-image-530485219" />content-sharing strategy do you think is more effective: reblogging or retweeting?</p>
<p>In a recent post on <a href="http://www.zemanta.com/blog/reblogged-vs-retweet-a-case-for-the-former/">Z-Blog</a>, reblogging is a better approach because it offers added value for your readers while bringing your blog more credibility. They explain:</p>
<p style="padding-left: 30px;">&#8220;Reblogging isn’t just a potent means of secondary content promotion, it makes quoting others easier and consequently we can expand on the reblogged blog post and continue/build the conversation. Our arguments aren’t lost by a “sound bite” and we can take time to argue our case. This is how we make ourselves more credible, no matter the topic or the nature of our blog.&#8221;</p>
<p>We agree for a couple reasons.</p>
<ol>
<li>If a writer makes a good point, why weaken it by undoing their careful word choices?</li>
<li>Your reaction, especially if your blog covers a particular beat, will still be relevant, but not repetitive.</li>
<li>Your <a href="http://contently.com/blog/how-modesty-on-the-internet-can-actually-build-your-following/">modesty</a> in not ripping off their post will be respected, and will probably bring both blogs more traffic.</li>
</ol>
<p><em>Image courtesy of Flickr, <a href="http://www.flickr.com/photos/ollily/408899425/" target="_blank">ollily</a></em></p>
<p><em><a href="http://contently.com/blog">The Content Strategist</a> is a daily magazine for forward-thinking publishers and content marketers, sponsored and created by <a href="http://contently.com/">Contently</a></em></p>]]></content:encoded>
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