Which Brands Won the Social Media Olympics?
Sociagility tracked the engagement of 25 sponsors of the 2012 games. The outcome was a race to the finish.
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McKayla Maroney Scowl Meme: The Unpredictable Life of Viral Content
For many brands, creating viral content is considered marketing gold. But it can also have unintended consequences.
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Olympic Promotions Mixed, Social Celebrities, Top 20 Tech Firms
The Content Strategist picks the day’s most relevant and interesting stories about the world of content from around the web.
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Olympic Test, Columbia Records Funds First Startup, Foodies Rule YouTube
The Content Strategist picks the day’s most relevant and interesting stories about the world of content from around the web.
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Target Video of College Acceptances Strikes a Chord [VIDEO]
In a new video campaign, Target has compiled a montage of teenagers' emotional responses to the news that they've been accepted to college.
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