Storytelling Lessons from the History of Music Videos [VIDEO]
The most iconic music videos share commonalities that can be applied to best practices of content marketing.
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Topshop Looks to Drive Sales with Bosworth Music Video [VIDEO]
Clothing store Topshop has released a music video starring Kate Bosworth as part of a new campaign for the holidays.
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McMusic Video, iPad Mini Content Impact, Is Branded Content the Future?
McDonald's has put out a music video called "Getting Serious," which debuted on X-Factor this past Monday, according to Marketing Magazine.
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Music Videos’ Social Power, Twitter’s New Newsletter, Cat Videos Abound
Music videos are a powerhouse on the web for rather obvious reasons: They are "Accessible and Shareable," says Forbes' Brian Petchers.
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OK Go Frontman On Branded Content: Risk is a Must [VIDEO]
For Advertising Age’s Creativity 50 series, OK Go band frontman Damian Kulash shared his thoughts on successfully creating branded content.
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