Ikea’s Interactive Holiday Catalog, Fiat’s Storytelling, Debating Branded Content
Ikea's new interactive online catalog for the holidays includes videos clips with social media integration.
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The Right Tools Can Power Local Marketing Campaigns
Local marketing is a smart way to reach consumers, but brands sometimes run into problems when they leave marketing to local owners.
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Intel’s Social Media Center Sets Local and Global Strategy
Intel Corporation's Social Media Center of Excellence sets strategy for content across all of Intel's global locations and business units.
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