Confronting the Challenge of Telling Stories in Real Time
The future of content might very well be about finding a better way to respond to the present.
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Valentine’s Content, Power of Images, YouTube’s Viral Reunion Campaign
Tessa Wegert of ClickZ writes about what brands did for Valentine's Day marketing.
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Intel-Microsoft Interactive Film, Teen Marketing, Newsweek Ends Print Run
"Discovered," a Kinect interactive movie, promoting Microsoft and Intel, allows users to star in it.
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RedBull in Space, Gotye’s Content Strategy, Deadline.com Buys Variety
Red Bull, sponsor of the #Stratos mission, posted photos of space and the project after a failed effort to carry it out.
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Twitter Called Old Media, Intel’s ‘Beauty Inside,’ Younger Bosses
Like most aging former rebels, Twitter appears to be getting a little bit comfortable in its later years.
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Toshiba and Intel Collaborating on Second Social Video Series [VIDEO]
The new social video series, "The Beauty Inside," will have stars along with unknown actors chosen at open casting calls through Facebook.
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